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Recent posts

3 Things Every Las Vegas Business Owner Should Know About SEO

Original author Bobs SEO Las Vegas - Affordable Search Engine Optimization Services Do you plan on starting your own small business in Las Vegas? If so, then you are most likely to run on one of the essential components of sustaining your startup and that is marketing. With this modern day, internet marketing is the new trend of promoting one’s products and services. The key to success in business is building a strong relationship with your customers by using effective marketing strategies. To know more about some of the essential areas of online marketing, read further. Keyword research Before you go deeper into the world digital marketing and SEO in Las Vegas , you have to first understand the importance of keyword research and how you can use this as your competitive edge. Below are two easy and efficient tips that you can quickly integrate into your keyword strategy Use Google Suggest in finding high ranking keywords – This is a great tool for users who want to look for th

3 Reasons Why Some Business Owners Are Hesitant On Embracing E-Commerce

Original author Bobs SEO Las Vegas - Affordable Search Engine Optimization Services E-commerce took the business world by storm and yet many small business owners and entrepreneurs are still extra cautious about taking introducing it to their business. Truth is, whether a business sells products or services, it can still earn online sales. This article discusses the three barriers that are deterring many service providers from embracing e-commerce, when in fact, their perceived obstacles can be easily addressed with proper planning and use of right tools. Below are the said reasons behind the hesitations of these businesses. 1. You won’t sell a product It is a common perception among service businesses that e-commerce is not something they can just pursue and do it successfully. In reality, you can still sell but you just have to extra creative on how you can use e-commerce to build your brand. Think beyond what’s in front of you. Many successful apps became as such because, at som

Common Marketing Mishaps Las Vegas Business Owners Make

Original author Bobs SEO Las Vegas - Affordable Search Engine Optimization Services Online marketing has long since become a vital element in a business’s growth. When using the right methods and implemented properly, it can help your Las Vegas business engage with your audience, create brand loyalty, and gain new customers. If you’re a newbie when it comes to online marketing, it is important to be aware of the possible pitfalls you may encounter along the way so you can prevent them from hindering the growth of your Nevada business. Below are the common yet deadly online marketing sins you need to be cautious of. Mistake #1: Going on without a website In today’s technological era, a modern-day consumer typically checks out a company’s website first to look for information on a certain product or service. This only means that failing to comply on this ‘unwritten’ rule is like leading your business to doomsday. Moreover, if you don’t have a website, in all likelihood, cus

Top 3 Features Your E-Commerce Store Needs To Set Itself Apart From Competitors

Original author Bobs SEO Las Vegas - Affordable Search Engine Optimization Services As Amazon continues to rule the e-commerce world, smaller online retailers have to do more to keep up with the competition. Web design, for instance, is a great way for your e-commerce business to be in the front line of the consumers’ eyes while making a worthwhile investment in your marketing strategy. As a matter of fact, a recent consumer survey revealed that there are three main user experience features people consider extremely important when they browse online: 1) effective navigation, 2) updated website design and 3) authoritative content. Ensuring that your website includes these three key features will greatly benefit your business in many ways apart from enhancing your site’s user experience. Investing in good navigation, site design and quality content also have significant impacts on branding and SEO . This article tackles on how each feature plays a role in achieving high-quali

Ways To Improve Your Marketing Game That Will Focus On Targeting

Original author Bobs SEO Las Vegas - Affordable Search Engine Optimization Services Millennials In the marketing world, there’s no escaping the real battle with every brand and retailer vying for the attention of their target audiences. One of the big reasons why traditional marketing has become obsolete as opposed to digital marketing that has gained the favor of most people is because nearly everyone today is on the internet. As a result, brands saw that it is sensible to allocate resources and focus on where they are likely to get the highest ROI and that is digital marketing. Social media marketing has proven time and time again that it is one of the best ways to tap into digital marketing. Outside of being an extremely sufficient avenue, this marketing form is the ideal way to go because popular social media platforms are known for attracting users and keep them coming back. Currently, millennials are the largest generation that makes use of social media, which is why

How is Instagram the Future of E-Commerce

Original author Bobs SEO Las Vegas - Affordable Search Engine Optimization Services Have you heard of the saying that Instagram is the modern day catalog? Many experts and digital marketing pros agree with this. Why? This is because many brands and companies today now use Instagram to present themselves using stunning imagery or behind-the- scenes video clips that take their audiences on a remarkable journey. The role of Instagram in the E-commerce Landscape Instagram as the modern catalog appeals to consumers because this tool presents them brands that contain relevant information they are looking for. However, the one thing that truly makes Instagram an incredibly powerful tool is its ability to allow consumers to buy products that interest them. With the newfound ability to discover and consume, Instagram is indeed a powerful platform for both brands and shoppers. Thanks to its focus on visual discovery, Instagram opens up a great opportunity for an immersive and detail