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Showing posts from March, 2019

Common Marketing Mishaps Las Vegas Business Owners Make

Original author Bobs SEO Las Vegas - Affordable Search Engine Optimization Services Online marketing has long since become a vital element in a business’s growth. When using the right methods and implemented properly, it can help your Las Vegas business engage with your audience, create brand loyalty, and gain new customers. If you’re a newbie when it comes to online marketing, it is important to be aware of the possible pitfalls you may encounter along the way so you can prevent them from hindering the growth of your Nevada business. Below are the common yet deadly online marketing sins you need to be cautious of. Mistake #1: Going on without a website In today’s technological era, a modern-day consumer typically checks out a company’s website first to look for information on a certain product or service. This only means that failing to comply on this ‘unwritten’ rule is like leading your business to doomsday. Moreover, if you don’t have a website, in all likelihood, cus

Top 3 Features Your E-Commerce Store Needs To Set Itself Apart From Competitors

Original author Bobs SEO Las Vegas - Affordable Search Engine Optimization Services As Amazon continues to rule the e-commerce world, smaller online retailers have to do more to keep up with the competition. Web design, for instance, is a great way for your e-commerce business to be in the front line of the consumers’ eyes while making a worthwhile investment in your marketing strategy. As a matter of fact, a recent consumer survey revealed that there are three main user experience features people consider extremely important when they browse online: 1) effective navigation, 2) updated website design and 3) authoritative content. Ensuring that your website includes these three key features will greatly benefit your business in many ways apart from enhancing your site’s user experience. Investing in good navigation, site design and quality content also have significant impacts on branding and SEO . This article tackles on how each feature plays a role in achieving high-quali

Ways To Improve Your Marketing Game That Will Focus On Targeting

Original author Bobs SEO Las Vegas - Affordable Search Engine Optimization Services Millennials In the marketing world, there’s no escaping the real battle with every brand and retailer vying for the attention of their target audiences. One of the big reasons why traditional marketing has become obsolete as opposed to digital marketing that has gained the favor of most people is because nearly everyone today is on the internet. As a result, brands saw that it is sensible to allocate resources and focus on where they are likely to get the highest ROI and that is digital marketing. Social media marketing has proven time and time again that it is one of the best ways to tap into digital marketing. Outside of being an extremely sufficient avenue, this marketing form is the ideal way to go because popular social media platforms are known for attracting users and keep them coming back. Currently, millennials are the largest generation that makes use of social media, which is why

How is Instagram the Future of E-Commerce

Original author Bobs SEO Las Vegas - Affordable Search Engine Optimization Services Have you heard of the saying that Instagram is the modern day catalog? Many experts and digital marketing pros agree with this. Why? This is because many brands and companies today now use Instagram to present themselves using stunning imagery or behind-the- scenes video clips that take their audiences on a remarkable journey. The role of Instagram in the E-commerce Landscape Instagram as the modern catalog appeals to consumers because this tool presents them brands that contain relevant information they are looking for. However, the one thing that truly makes Instagram an incredibly powerful tool is its ability to allow consumers to buy products that interest them. With the newfound ability to discover and consume, Instagram is indeed a powerful platform for both brands and shoppers. Thanks to its focus on visual discovery, Instagram opens up a great opportunity for an immersive and detail

Why You Need SEO For Your Portland Business

Original author Bobs SEO Las Vegas - Affordable Search Engine Optimization Services Portland  is the largest city in Oregon and a major port in the Willamette Valley. As of 2017’s statistics, Portland is the 26th largest city in the United States and the second most populous in the Pacific Northwest with an estimated population of 647, 805. Imagine the number of potential consumers from that enormous population. It would be such a huge waste for you to pass up the opportunity to build a business in Portland. What’s more, the ‘Rose City’ is home to several Fortune 500 companies, including Nike and Precision Castparts. Technology and breweries are two of the major industries in the city. So, if your business belongs to one of those industries or just to any other industries, then you will surely need SEO for your Portland business. Why? Find out below. Portland SEO services to improve your site visibility Anyone who has a functioning website especially one that is mainly used

SEO Services in Portland

Original author Bobs SEO Las Vegas - Affordable Search Engine Optimization Services Beer and books—not exactly an everyday combination that any person could think of but believe it or not, these two B’s are closely associated to the city of Portland in the state of Oregon. Beer because the city is famous for its microbrewery and craft beer and books because it is where Powell’s Books (self-claimed largest independent new and used bookstore in the world ) is stationed. As the largest city in Oregon and with a flourishing business sector, it is no wonder why many entrepreneurs and business people gravitate to this place. While it is indeed a great opportunity to establish a business in Portland, it can also be a nightmare to make a business stand out here. Portland SEO is essential to your success Doing business in the large city of Portland, Oregon, not to mention a place where several industries are thriving well can be a whole lot of burden to take on. In this modern-day er

SEO Expert in Portland

Original author Bobs SEO Las Vegas - Affordable Search Engine Optimization Services An effective SEO strategy is used to increase your site’s traffic by enhancing its overall online visibility in search engines from organic search listings. The beauty of looking for an SEO expert in a big city like Portland, Oregon is that you have lots of options to choose from. However, on the flip side, a large town like Portland may also mean a large competition waiting for you especially if your industry leaning towards the general and common side. Nonetheless, with so many great SEO experts in Portland, chances are, you’re gonna find one that matches exactly the things you are looking for in an SEO company. There are two kinds of SEO On-site SEO You’ve probably read or heard complicated information about what SEO is. While those are probably telling the truth, Search Engine Optimization (SEO) in the simplest terms, is the process of telling search engines what your site wants to show

SEO Company in Portland

Original author Bobs SEO Las Vegas - Affordable Search Engine Optimization Services Technology is a massive component of Portland’s economy with over 1,200 technology companies present within the metro. The city’s metro area has evolved into a business cluster for several business industries, mainly for footwear and athletic manufacturers. If you’re looking for a Portland SEO company that you can trust, we can be that for you as our company only delivers results using strategies that truly work. We will help you grow your business and rank your site higher on Google and other major search engines. Portland is anything but small and the keyword “Portland SEO” is even becoming harder to get ranked on the first page. Our Portland SEO services Our service is everything about delivering a high return on the investment of your clients. In other words, all our SEO services will pay for themselves even in a span of a short period of time. We only employ ‘White Hat’ SEO techniques s

Internet Marketing in Portland

Original author Bobs SEO Las Vegas - Affordable Search Engine Optimization Services Besides being called “The City of Roses”, the nickname “PDX” which is the airport code for Portland International Airport has also reached the ears of many local residents. If you live in Portland or have visited the city in the past, you would notice that its cityscape got most of its character from the several bridges, which explains its other nickname, “Bridgetown.” When it comes to Portland’s economy, the technology sector is considered a major component. In fact, Intel, a computer parts manufacturer is Portland’s largest employer, with over 15,000 people working for the giant tech company. So, bearing those in mind, it’s not much of a surprise to know that the internet marketing industry is also booming in the Portland city. The importance of an online presence Regardless of the nature and size of your business, the internet has already made itself a necessity for businesses that want t

Digital Marketing Agency in Portland

Original author Bobs SEO Las Vegas - Affordable Search Engine Optimization Services With an estimated population of 647,805 as of 2017, Portland is the largest city in the Oregon state and ranks 26 th largest in the overall nation. Just like many other cities in the United States, the Portland city also has its fair share of varied nicknames. The most commonly known one is “Rose City” or “ The City of Roses ,” the latter being the official nickname of the city since 2003. Portland is also popular for its quality living. In fact, the city is ranked 42nd worldwide when it comes to the quality of living according to several factors like personal freedom, crime, political stability, housing, sanitation, education, and many more. In 2012, Portland was considered among the 10 best retirement places in the country. Digital Marketing Portland, OR Many business owners in Portland are having the time of their lives right now, however, there are also those that are struggling to make t

Benefits of AI To Small Businesses

Original author Bobs SEO Las Vegas - Affordable Search Engine Optimization Services For other small business owners, the thought of integrating artificial intelligence (AI) into their business can scare them away. With its nature, AI can easily be misinterpreted as an extremely complex tool that only computer scientists and other tech experts can rightfully master. However, this kind of thinking is not right. Truth is, there are so many ways that small businesses can leverage on AI right now. They must act on it immediately before their competitors will realize its potential. As AI is gaining the well-deserved attraction it should have, many businesses—big or small—are now jumping to the opportunity of implementing it, thus, it’s even more important for small businesses to take advantage of this remarkable technology. Here are five ways that AI can greatly benefit small businesses. For data collection and analysis AI can help small businesses in determining what areas of your webs

Content Marketing Tips To Boost Organic Search Traffic

Original author Bobs SEO Las Vegas - Affordable Search Engine Optimization Services Content marketing is one powerful digital marketing avenue that can increase a website’s organic search traffic. Online users are greatly interactive with content—regardless of the type—and share it on various platforms like their social media accounts and their own websites. As a result, all those shares and backlinks will be the fuel to keep your SEO running just fine, and ultimately increasing your link authority. The more links you can get from high-quality sites, the higher the possibility of your rank getting a better rank. That said, earning new links—and high-quality ones at that—requires hard work. Below are content marketing tips that will help you acquire more links to your content. Generate optimal content types Suffice it to say, every content type has a home in search. Choosing the right type of content that can satisfy the need from keyword research is vital to your success. While so

Marketing Methods That Will Help Build Your Brand

Original author Bobs SEO Las Vegas - Affordable Search Engine Optimization Services There’s no such a thing as a brand that only took overnight to build. Creating an effective brand, however, is possible, provided that a person is updated and well-versed with all major branding strategies. A person is drawn to a particular brand over the other because he or she feels a connection with that brand. The brand, on the other hand, has to be something that has established an image that sets itself apart from others and encourages people to buy its products or services for all the right reasons. With marketing, achieving this goal is within your reach because not only does it makes your business look smart, it also makes your customers feel smart. Hence, it is imperative to know a couple of marketing hacks to create a strong and effective branding strategy. That said, here are a few marketing methods to help you enhance your brand building efforts. Tell a story You can’t exactly expect

Benefits Of Positive Customer Reviews

Original author Bobs SEO Las Vegas - Affordable Search Engine Optimization Services In this day and time, customer reviews have become one of the powerful forces in the digital world, specifically SEO. Take it from statistics revealing that 90% of consumers read online reviews before visiting a business, 84% trust reviews the same way they trust personal recommendations, and 93% say that reviews play a significant role in their buying decisions. Apart from influencing purchase decisions and affecting your online reputation, customer reviews can affect your search engine optimization. With that in mind, having customer reviews as one of your strategies can help you lift up your brand across the board. How Reviews Are Used By Customers Buyers, especially meticulous ones, tend to read through the review section of the websites when they have made up their mind on what they need and hence, is looking for a business or brand to fulfill that need. Upon reading a review, customers make has

Digital Marketing in Jacksonville Florida

Original author Bobs SEO Las Vegas - Affordable Search Engine Optimization Services Even during the early 1910s, Jacksonville, the River City was already famous. In fact, it is known as ‘The Winter Film Capital of the World’ before there was a Hollywood. Now, Jacksonville, while may no longer be the film hub of the world, it excels in several sectors including banking and finance, healthcare, and logistics. How is digital marketing at Jacksonville, Florida? Apart from the prominent industries mentioned above, digital marketing is also in full bloom in the city of Jacksonville. Not that anyone is surprised considering the abundance of companies and organizations of all sizes and types today coupled with the perpetual popularity of the internet. As a business owner yourself, you know how much you need customers for your business to grow. But how will customers know that you’re out there and that you’re offering what they need? Easy—digital marketing. A digital marketing agenc

Jacksonville Search Engine Optimization

Original author Bobs SEO Las Vegas - Affordable Search Engine Optimization Services One of the strong points of Jacksonville, Florida is its diverse economy. While the top largest industries are banking, healthcare, and logistics, other sectors also thrive well in the city and these include consumer goods, information services, manufacturing, and insurance. And of course, just like most cities—if not all—in the United States, J-ville is also rich when it comes to digital marketing and SEO companies. Many Jacksonville business owners and professionals already know the importance of digital marketing to their respective companies, however, not all are well-versed when it comes to the role of search engine optimization (SEO) in the success of their website and business as a whole. Why is Jacksonville SEO important? SEO is not only limited to the confines of building quality links and driving organic traffic to your site by optimizing your web pages. Rather, its influence also s

Jacksonville Florida SEO

Original author Bobs SEO Las Vegas - Affordable Search Engine Optimization Services Located in the southeastern part of the United States, Jacksonville is one of the most populous cities in the state of Florida with an estimated 2017 population if 896,062. One of the famous scenic spots in Jacksonville is the Tumucuan Ecological and Historic Preserve, a 46,000-acre national park where wilderness, historic buildings, and exhibits can be found in one place. The city is surrounded by Johns River and the Atlantic Ocean which highly contributed to its growth and industry. Aside from being a home to numerous first-rate corporations and organizations, Jacksonville also has its share of medium-sized and small businesses. Jacksonville SEO company with leading SEO specialists Suffice it to say, Jacksonville is a rich and big city with thousands of career opportunities. Just like any other Jacksonville businesses out there, for you to be successful, you need to have a great SEO campaig

4 Apps That Will Be Of Great Help To San Jose Business Owners

Original author Bobs SEO Las Vegas - Affordable Search Engine Optimization Services Life, as we all know it these days, is now submerged with apps. In fact, there’s an app for almost everything from things like hotel bookings and translations for travelers to wellness apps like daily yoga workout and meditation. What’s more, small business owners in San Jose, CA can also partake in this “era of apps.” And so, here are some apps that will be very useful when running your small business. Take a look at the ones that you think is/are suited to your needs. HoursTracker ( for time-tracking ) For startups and small businesses, HoursTracker is great for you. Even freelancers can make use of this app to help keep track of their working hours. This app assists you in monitoring the hours spent on various projects separately as well as help you track your pay as it can be configured with several pay rates. The features of this app vary on the version you are using. For instance, the free

Why Some Online Advertising is a Mess Now

Original author Bobs SEO Las Vegas - Affordable Search Engine Optimization Services In most cases, a typical person doesn’t like to be assaulted with ads, especially if it’s the kind of ads that are nonsensical to them and will not solve any of their problems. As a matter of fact, approximately 85% of people shy away from websites that contain unsavory advertisements. Even on televisions, public transports, or roaming around town, people are constantly bugged with ads, but what’s even worse is the case on the internet. The matters are getting out of hand and the internet is swarming with advertising it seems like it’s going to burst out at any moment. Remember a time when you were browsing your favorite blog, or social media website then suddenly there are all these desperate ads getting in your way. Yes, that’s exactly what I’m talking about. And if that’s not even enough, many of these ads are completely irrelevant and random. What a way to ruin your day, huh? These days the a

Three Important SEO Reminders For Service-Based Businesses

Original author Bobs SEO Las Vegas - Affordable Search Engine Optimization Services After all the changes it went through, SEO has undoubtedly become one of the most complicated aspects when it comes to boosting a business’ online presence. Even up to this day, variables that are highly associated with your website’s rankings are constantly subjected to many changes and many things can suddenly go wrong without your knowledge. Additionally, SEO for service-based businesses varies in their goals and the strategies made to achieved those may not work the same way as they had in other types of businesses. An online presence can only prove its use provided that you are playing by the rules and expectations laid out by Google and any platforms you are using to help rank your website. With that In mind, here are the three essential SEO things you have to cover at all costs for the sake of your service-based business. So, consider yourself warned, alright? Google My Business Google My Bu

3 Pointers On How To Boost Your E-Commerce Traffic And Sales

Original author Bobs SEO Las Vegas - Affordable Search Engine Optimization Services The success of a business lies is determined on how well its products and services are selling—something that requires a solid sales strategy in place. Sure, there are numerous strategies nowadays that are highly effective in increasing your sales. However, you need to implement them thoughtfully in order for them to work their wonders. Like any marketing plan, you have to come up with a strategy that will boost your revenues. This entails changing your current methods and performance issues while developing and implementing new tactics to increase your sales and website traffic. Below are three pointers on how to do that. Include social media into the purchase process Facebook, having the upper hand among all social media platforms, followed by Instagram, are two highly popular networking channels that offer over two times more customer engagement to any brands out there. With billions of acti